InkyBee Review - why 3.7 stars?

Shlomi Lavi

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What is InkyBee?

InkyBee Marketing Software is a powerful and versatile tool designed to help businesses streamline their outreach and content marketing efforts. Established in 2013 in the bustling city of Austin, Texas, InkyBee has quickly become a favorite of marketers and entrepreneurs alike.

InkyBee is ideal for any business or individual looking to grow their online presence and reach a wider audience. From small startups to large corporations, InkyBee is the perfect solution for those who want to take their marketing efforts to the next level.

One of the key features of InkyBee is its advanced influencer marketing capabilities. With InkyBee, businesses can easily identify and connect with influencers in their niche, allowing them to build powerful relationships and reach new audiences. InkyBee's influencer marketing tools include detailed analytics, outreach tracking, and automated campaign management.

Another standout feature of InkyBee is its comprehensive media database. With over 2 million contacts from more than 200 countries, InkyBee's database is one of the largest and most complete in the industry. Users can search and filter contacts based on a wide range of criteria, including location, industry, and social media presence, making it easy to find the perfect contacts for their campaigns.

InkyBee also offers powerful content marketing tools, including a customizable content calendar and a social media scheduling tool. Users can plan and schedule their content weeks or even months in advance, ensuring a consistent and engaging online presence. Additionally, InkyBee's social media scheduling tool allows users to easily share their content across all major social media platforms, including Twitter, Facebook, and LinkedIn.

Founded in 2013, InkyBee has grown quickly in the years since its inception. Today, the company has a team of over 20 employees, all based in Austin, Texas. In addition to its core marketing software, InkyBee also offers a range of additional services, including custom consulting and training for businesses looking to get the most out of their marketing efforts.

Overall, InkyBee Marketing Software is a powerful and versatile tool that can help businesses of all sizes and types achieve their marketing goals. With advanced influencer marketing capabilities, a comprehensive media database, and powerful content marketing tools, InkyBee is the perfect solution for anyone looking to take their marketing efforts to the next level. And with its dedicated team of experts and commitment to innovation, InkyBee is sure to remain a leading force in the world of digital marketing for years to come.

Who is it best for?

InkyBee is a marketing software that helps businesses find and manage their influencers for their marketing campaigns. The software is used by various industries, including fashion, beauty, travel, and lifestyle.

Here are five examples of customers that use InkyBee Marketing Software:

1. Expedia: Expedia is a global travel company that uses InkyBee to find and collaborate with influencers for their travel campaigns. With InkyBee, they can easily find influencers in different regions of the world and manage their campaigns effectively.

2. HP: HP is a leading technology company that uses InkyBee to find influencers in the tech industry for their marketing campaigns. InkyBee's advanced search capabilities help HP to identify the right influencers and connect with them quickly.

3. L'Oreal: L'Oreal is a multinational beauty company that uses InkyBee to find and collaborate with influencers in the beauty and fashion industry. With InkyBee, they can track the performance of their campaigns and measure the ROI.

4. Booking.com: Booking.com is a popular travel booking website that uses InkyBee to find and collaborate with travel bloggers and influencers. InkyBee helps them to find influencers in different niches and locations, and manage their campaigns easily.

5. Coca-Cola: Coca-Cola is a leading beverage company that uses InkyBee to find influencers for their marketing campaigns. With InkyBee, they can identify the right influencers and create engaging content for their campaigns.

Other companies that use InkyBee Marketing Software include Dell, Marriott, and Nestle.

Main features and functionalities

InkyBee Marketing Software can help your business in several ways:

1. Find and connect with influencers: InkyBee's advanced search capabilities allow you to find influencers in your industry or niche. You can search for influencers based on their location, audience size, engagement rate, and other criteria. Once you find the right influencers, you can easily connect with them through the software.

2. Manage your influencer campaigns: InkyBee provides tools to help you manage your influencer campaigns effectively. You can create and manage campaigns, track the performance of your influencers, and measure the ROI of your campaigns.

3. Track and analyze your campaigns: InkyBee's analytics and reporting features allow you to track the performance of your campaigns in real-time. You can see how your influencers are performing, how many clicks and conversions your campaigns are generating, and which influencers are delivering the most value to your business.

4. Improve your influencer marketing strategy: InkyBee's data and insights can help you to improve your influencer marketing strategy. You can use the information provided by the software to optimize your campaigns, identify new influencers to work with, and refine your messaging.

Overall, InkyBee Marketing Software can help your business to leverage the power of influencer marketing and drive more engagement and sales for your brand. Whether you are a small business or a large enterprise, InkyBee can help you to find the right influencers and manage your campaigns effectively.

What is the actual cost?

InkyBee Marketing Software offers three different pricing plans to cater to the needs of different businesses:

1. Small Team: The Basic Plan starts at $99 per month pr $891 per year and includes features like 3 user, 5 clients. This plan is best suited for small businesses and individual marketers who are just getting started with influencer marketing.

2. Large Team: The Plan starts at $249 per month or $2,241 per year and includes features like 8 users, and 20 Clients. This plan is best suited for businesses that are looking to expand their influencer marketing efforts and work with multiple influencers across different campaigns.

3. In House-team: The plan starts at $79 Per month or $711 per year. This plan includes features like 1 User and 1 Client. The plan is best for personal Use.

Overall, the choice of plan will depend on the business's specific needs, budget, and the level of support and features required.

ITQlick pricing score is 7 out of 10 (10 is most expensive). Access ITQlick pricing guide for InkyBee. You can also find here pricing information from InkyBee's website.

Pros

• Comprehensive influencer database: InkyBee Marketing Software has a large and comprehensive database of influencers, covering various industries and niches. This allows businesses to find the right influencers for their campaigns quickly and efficiently.
• Affordable pricing: InkyBee Marketing Software offers pricing plans that are affordable for businesses of all sizes, making it accessible to small and medium-sized businesses. This makes it a more accessible option compared to some of its competitors that offer more expensive pricing plans.
• User-friendly interface: InkyBee Marketing Software has a user-friendly interface that makes it easy for businesses to use and navigate. This allows businesses to get started quickly and easily without the need for extensive training or technical expertise.

Cons

• Limited social media platform coverage: InkyBee Marketing Software focuses mainly on Instagram and blogs, and does not cover as many social media platforms as some of its competitors. This could limit the scope of influencer marketing campaigns for businesses that require coverage on other social media platforms.
• Limited analytics and reporting: InkyBee Marketing Software provides basic analytics and reporting features, but some of its competitors offer more advanced analytics and reporting capabilities. This could be a disadvantage for businesses that require more detailed insights into their influencer marketing campaigns.
• Limited integrations with other marketing tools: InkyBee Marketing Software does not integrate with as many other marketing tools as some of its competitors. This could be a disadvantage for businesses that require seamless integration with other marketing tools for a more streamlined marketing workflow.

How it stacks up?

Frequently Asked Questions (FAQs)

Is InkyBee right for you or your business?