IBM Campaign 2019 Review

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Last updated: Apr 19, 2019

IBM Campaign Review

ITQlick rating
(3.7/5)

Small business, Medium business, Large business

IBM® Campaign, formerly Unica Campaign, provides multichannel campaign management to deliver the right message at the right time to huge volumes of individual customers and prospects. IBM Campaign lets you: B...

  • Categories :

    • Marketing
    • Campaign Management
    • Marketing Automation

What is IBM Campaign? Updated: Apr 19, 2019

IBM® Campaign, formerly Unica Campaign, provides multichannel campaign management to deliver the right message at the right time to huge volumes of individual customers and prospects. IBM Campaign lets you: Build a targeted, ongoing dialogue with customers and prospects by using a thorough online history. Accurately measure marketing activities by attributing responses of various types to specific campaigns using best match, fractional, multiple and custom methods. Manage your full campaign logic, including audience segmentation, exclusions and assignment of offers and channels. Re-use campaign management building blocks, including audiences, segments, offers, treatments and exclusion rules.

IBM Campaign Average Rating

The rating of IBM Campaign is 3.7 stars. The rating is based on ITQlick expert review

IBM Campaign Typical Customers

Small business, Medium business, Large business

IBM Campaign Alternatives

Popular Alternatives to IBM Campaign: Keap, Signpost, Emarsys, Ontraport, ClickFunnels, Teradata Integrated Marketing Management, IgnitionOne Digital Marketing Suite, Act-On, Oracle Eloqua, Vutur.

IBM Campaign Pricing Information

Pricing info for IBM Campaign is available upon request.


IBM Campaign Categories

Marketing
Campaign Management
Marketing Automation

Specifications

Company:
Address: IBM Corporation, New Orchard Road, Armonk, NY
Website:IBM Campaign
Customers: Small business, Medium business, Large business
Business Area: Cross Business Areas
Platforms: Desktop
Operating Systems:

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IBM Campaign Vs. Alternatives

ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100 score, based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 score, based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Hosting
Functionality score
Fit small business
Fit medium business
Fit large business
Software review
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IBM
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
88/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
7/10
License pricing license pricing (if provided by the software vendor)
Pricing not available
Hosting
On premise
Functionality score
3
Fit small business
Fit medium business
Fit large business
Software review
Compare
Keap
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
97/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
6/10
License pricing license pricing (if provided by the software vendor)
$99 Per month
Hosting
Cloud
Functionality score
35
Fit small business
Fit medium business
Fit large business
Software review
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Signpost
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
92/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
7/10
License pricing license pricing (if provided by the software vendor)
$299 Per month/user
Hosting
Cloud
Functionality score
3
Fit small business
Fit medium business
Fit large business
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Emarsys
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
91/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
6.8/10
License pricing license pricing (if provided by the software vendor)
Pricing not available
Hosting
On premise
Functionality score
3
Fit small business
Fit medium business
Fit large business
Software review
Ontraport
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
90/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
4.2/10
License pricing license pricing (if provided by the software vendor)
$79 Per month/user
Hosting
Cloud
Functionality score
20
Fit small business
Fit medium business
Fit large business
Software review