MailerMailer Review

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Last updated: Sep 12, 2019

MailerMailer Review

ITQlick rating
(4/5)

Starting from $29 per user/month

MailerMailer is a web based email marketing and delivery service for your business. The software was designed by MailerMailer, Inc., headquartered in Maryland, United States. It offers email list management alo...

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    • Email Marketing

Shlomi Lavi / updated: Sep 12, 2019

What is MailerMailer Used For?

MailerMailer is a web based email marketing and delivery service for your business. The software was designed by MailerMailer, Inc., headquartered in Maryland, United States. It offers email list management along with template customization and delivery solutions.

Average Rating -

The rating of MailerMailer is 4 stars out of 5. The rating is based on ITQlick expert review.

Typical Customers

The limited feature set and flexible pricing options of the software make it most suitable for small and medium business ventures. If you are running a small business set up and would like to start an email marketing campaign from scratch, you can benefit from this software.

The software is also a viable option if you are looking to develop and deliver customized email newsletters for your clients. Small and medium business and campaigns hailing from different industries have found the use of this software helpful.

Some noteworthy clients of MailerMailer include InfoStructures Inc., Campaign for Peace and Democracy, and Tiny's Organic etc.

Features

The core functionality of the software is similar to other email marketing software solutions. You have access to dozens of free email templates which you can customize according to the specific needs of your campaign. The software also provides email marketing metrics report and email marketing blog.

With the email marketing metrics report, you can understand the latest industry trends along with statistics. The metrics calculations and statistics cover over 35 major industries. Other than simple email marketing, the software also allows you to create and deliver monthly newsletters.

List management features of the software include multiple lists and segments and signup forms. Instant generation of custom signup forms is facilitated so that you can grow a new list or import the existing one. Other noteworthy features of the software include custom graphics, color themes, and message creation tools.

MailerMailer 5 Pros

  • For instant creation of signup forms, the software allows you to import your existing lists to be used in new forms.
  • Other than customization of various reporting parameters such as fonts, logos, and images, the software also allows the customization of graphics.
  • The software provides detailed statics about every campaign that you run so that you can remain aware of the impact.
  • To ensure the safety of your data, the software offers security features of multi-level password protection, firewalls, and site-wide secure pages.
  • Your email campaigns can be integrated with Google Analytics in order to track conversion rates and other parameters.

MailerMailer 2 Cons

  • There are only two dozen free templates on the software compared to hundreds of such templates available on some other similar marketing solutions.
  • You cannot integrate MailerMailer with Joomla, WordPress, Magneto, and SalesForce.

Competitors & Alternatives

Two major competitors of MailerMailer are JangoMaila and Constant Contact. JangoMail offers relatively extensive applications and tools compared to MailerMailer. For instance, in the list management features, JangoMail offers preferences management which is not present on MailerMailer.

Similarly, the delivery methods of MailerMailer do not include social network delivery options, a feature that is offered by JangoMail. JangoMail also offers additional delivery options of triggered campaigns and SMS delivery. Another limitation of MailerMailer, in comparison with JangoMail, is that it does not offer RSS to email integration.

Similar differences exist when we compare MailerMailer with Constant Contact. Just like JangoMail, and unlike MailerMailer, Constant Contact also offers social network delivery options. Further, preferences management is a feature found on Constant Contact but not on MailerMailer.

The integration capabilities of Constant Contact are richer than MailerMailer. While MailerMailer offers integration only with Google Analytics, Constant Contact can also be integrated with SalesForce and Joomla. A comparison with respect to number of templates reveals that Constant Contact offers over 400 free templates compared to two dozen templates available on MailerMailer. 

MailerMailer Pricing Information

The cost of license starting from $29 per user/month. The experts at ITQlick has reviewed MailerMailer pricing and gave the software a total cost of ownership (TCO) rating of 3.2 out of 10. Custom price cost for your business is available upon request.

Questions to ask the vendor during a demo

Schedule a demo and access 25 must ask questions for the vendor while watching MailerMailer in action

MailerMailer Categories

Email Marketing

Specifications

Company:
Address: Rockville, MD
Customers: Small business, Medium business, Large business
Business Area: Cross Business Areas
Platforms: Desktop, Cloud
Operating Systems: Mac OS, Windows, Linux

MailerMailer Features

Email Campaigns
Email list management
Email Marketing API
Email Setup Wizard

MailerMailer Vs. Alternatives

ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100 score, based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 score, based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Hosting
Functionality score
Fit small business
Fit medium business
Fit large business
Software review
Compare
MailerMailer
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
91/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
3.2/10
License pricing license pricing (if provided by the software vendor)
$29 per user/month
Hosting
Cloud
Functionality score
5
Fit small business
Fit medium business
Fit large business
Software review
MailChimp
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
98/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
4.6/10
License pricing license pricing (if provided by the software vendor)
$30 per user/month
Hosting
Cloud
Functionality score
10
Fit small business
Fit medium business
Fit large business
Software review
Constant
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
94/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
3.6/10
License pricing license pricing (if provided by the software vendor)
$20 per month
Hosting
On premise and Cloud
Functionality score
17
Fit small business
Fit medium business
Fit large business
Software review
Emarsys
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
91/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
6.8/10
License pricing license pricing (if provided by the software vendor)
$335 per month
Hosting
On premise
Functionality score
3
Fit small business
Fit medium business
Fit large business
Software review
EasySendy
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
91/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
3.2/10
License pricing license pricing (if provided by the software vendor)
$19 per month
Hosting
NA
Functionality score
6
Fit small business
Fit medium business
Fit large business
Software review