Diamond relations CRM Review - why 5 stars?

Shlomi Lavi / updated: May 18, 2022

We publish unbiased reviews. Our opinions are our own and are not influenced by payments from advertisers. This content is reader-supported, which means if you leave your details with us we may earn a commission. Learn why ITQlick is free .

What is Diamond relations CRM?

Diamond Relations CRM is a web-based software tool for customer relationship management (CRM) designed for jewelers and jewelry retailers. Its main modules include marketing automation, sales automation and collaboration module and customer self service portal. The additional features of the software include analytics and web conferencing. The product is available in the form of software as a service. It has a mobile app compatible with iOS and Android devices.

Diamond Relations CRM is a product of Diamond Relations. The company is based in Florence, Alabama.

---

---

Who is it best for?

Diamond Relations CRM is especially designed for jewelers and stores selling jewelry exclusively. It is suitable for small and medium-sized businesses operating at a physical location or online. The main clients using this software are Colonial Jewelers, Sachs Jewelers and Dunkin's Diamonds.

Main features and functionalities

Diamond Relations CRM allows you to create a customer database with detailed individual profiles. The database grows along with your business. The software enables lead management and tracking as well. It has all the features necessary for developing and managing email marketing strategies with the mailing list management feature being highly functional. There is a product catalog feature as well.

The software enables you to establish and run a customer self service portal. It allows you to create and use customized reports and to forecast sales based on past data. It has a feature for direct web conferencing. It comes with customizable fields.

What is the actual cost?

The cost of license starts at $35 per user/month. ITQlick pricing score is 3 out of 10 (10 is most expensive). Access ITQlick pricing guide for Diamond relations CRM. You can also find here pricing information from Diamond relations CRM's website.

Pros

• Diamond Relations CRM has been developed by a team with great experience in the jewelry industry and helps to resolve a lot of business-specific issues.
• Diamond Relations CRM has easy to understand and to use straightforward modules and features.
• The software comes with a mobile app for managing your jewelry business anytime anywhere.
• Diamond Relations CRM is available in the form of software as a service and this allows it to grow in line with your business for high efficiency in the long term.
• Each new customer undergoes extensive training via a webinar and receives personal support over the phone is available 24/7.

Cons

• Diamond Relations CRM lacks the comprehensive marketing campaign management features of its competitors.
• Diamond Relations CRM has basic features for the provision and management of customer support services.
• The only language supported in English and this may be an issue for businesses working with international clients.
• The reporting and forecasting features and capabilities of Diamond Relations CRM are more basic compared to what its competitors have to offer.
• There are no specially designed Diamond Relations CRM packages for jewelry businesses of different sizes.

How it stacks up?

Access a head to head analysis of Diamond relations CRM vs alternative software solutions.

Frequently Asked Questions (FAQs)