Diamond relations CRM Review - why 5 stars?

Diamond relations CRM Review
ITQlick Score: 84/100
ITQlick Rating: (5/5)
Pricing: 3/10 - low cost
Category: Jewelry Store POS -> Diamond relations CRM
Ranking:Ranked 3 out of 9 Jewelry Store POS systems
Company: Diamond relations CRM
Pricing: starts at $35 per user/month
Typical customers: SMBs
Platforms: Desktop, Mobile, Cloud
Links: Diamond relations CRM pricing, Diamond relations CRM alternatives

Shlomi LaviShlomi Lavi / updated: May 18, 2022

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What is Diamond relations CRM and its features?

Diamond Relations CRM is a web-based software tool for customer relationship management (CRM) designed for jewelers and jewelry retailers. Its main modules include marketing automation, sales automation and collaboration module and customer self service portal. The additional features of the software include analytics and web conferencing. The product is available in the form of software as a service. It has a mobile app compatible with iOS and Android devices.

Diamond Relations CRM is a product of Diamond Relations. The company is based in Florence, Alabama.

What is Diamond relations CRM rating?

The rating of Diamond relations CRM is 5 stars out of 5 and the total score is 84 out of 100. The rating score is based on our unbiased data-based algo. Learn more - rating methodology page.

Who uses Diamond relations CRM?

Diamond Relations CRM is especially designed for jewelers and stores selling jewelry exclusively. It is suitable for small and medium-sized businesses operating at a physical location or online. The main clients using this software are Colonial Jewelers, Sachs Jewelers and Dunkin's Diamonds.

Is it easy to use?

Yes, Diamond relations CRM makes it fairly easy to use. This product is user friendly and intuitive.

Is Diamond relations CRM cloud-based?

Yes, they offer cloud based hosting, which means IT resources are retrieved through web-based tools and applications and you don't need to buy servers and additional hardware equipment.

Can it be used on mobile?

Yes, you can access Diamond relations CRM on your mobile/smart phone.

Is Diamond relations CRM the best Jewelry Store POS system?

Diamond relations CRM is ranked 3 out of 9 software in their category (Jewelry Store POS systems).

What are their main features and functionalities?

Diamond Relations CRM allows you to create a customer database with detailed individual profiles. The database grows along with your business. The software enables lead management and tracking as well. It has all the features necessary for developing and managing email marketing strategies with the mailing list management feature being highly functional. There is a product catalog feature as well.

The software enables you to establish and run a customer self service portal. It allows you to create and use customized reports and to forecast sales based on past data. It has a feature for direct web conferencing. It comes with customizable fields.

What are Diamond relations CRM's pros? (5 Pros)

  • Diamond Relations CRM has been developed by a team with great experience in the jewelry industry and helps to resolve a lot of business-specific issues.
  • Diamond Relations CRM has easy to understand and to use straightforward modules and features.
  • The software comes with a mobile app for managing your jewelry business anytime anywhere.
  • Diamond Relations CRM is available in the form of software as a service and this allows it to grow in line with your business for high efficiency in the long term.
  • Each new customer undergoes extensive training via a webinar and receives personal support over the phone is available 24/7.

What are Diamond relations CRM's cons? (5 cons)

  • Diamond Relations CRM lacks the comprehensive marketing campaign management features of its competitors.
  • Diamond Relations CRM has basic features for the provision and management of customer support services.
  • The only language supported in English and this may be an issue for businesses working with international clients.
  • The reporting and forecasting features and capabilities of Diamond Relations CRM are more basic compared to what its competitors have to offer.
  • There are no specially designed Diamond Relations CRM packages for jewelry businesses of different sizes.

Who are their main alternatives?

Diamond Relations CRM has Client Book CRM and Maple CRM as some of its main competitors.

Client Book CRM provides a customer management & engagement system for the jewelry industry. The product is web-enabled and can be accessed via mobile devices. Additionally it includes an API for integration to third party applications and provides an email marketing module to manage campaigns for customer awareness and to increase selling opportunities. Customer management features include core client information, jewelry preferences & sizes as well as buying histories. There are also reporting tools to track performance & sales to improve opportunity development.

Diamond Relations CRM addresses the same solution area with many of the same features, and is also provided as a web-enabled application. However it also supports a collaboration platform to engage with customers on a regular basis, as well as provides them with self service portals to manage special requests, track orders & service complaints, as well as make payments.

Then there is Maple CRM which along with the standard features also provides an option to engage with customers through mobile SMS. Its additional features include document management for jewelry information & specifications, as well as workflow automation to manage the sales development process. Additionally the product can be customized to meet business needs, and also handles task & scheduling requirements as well.

While Diamond Relations CRM does not fully support these features, it does provide limited customization options. Additionally it supports web conferencing to interact with clients, and an online product catalog which can be reviewed and ordered from as well.

What is the cost of Diamond relations CRM?

The cost of license starts at $35 per user/month. On top of the total cost of licenses which is easy to calculate - what is the REAL total cost of implementation? You need to add the cost of training, customization, data migration, and other "hidden cost". ITQlick pricing score is 3 out of 10 (10 is most expensive). You can find here the REAL total cost breakdown for Diamond relations CRM. You can also find here pricing information from Diamond relations CRM's website.

What should you ask Diamond relations CRM during a demo session? (65 questions)

Schedule a demo with Diamond relations CRM and access 65 must ask questions for the vendor while watching Diamond relations CRM in action.

List of categories

Complaint Management
Customer Relationship Management
Customer Loyalty
Customer Service
Customer Success
Mobile CRM
Online CRM
Team Collaboration
Small Business CRM
Retail & POS
Retail CRM POS

List of features

Campaign Dashboard
Contact Management
Customer Database
Customer Self Service Portal
Customer Service
Customer Support Tracking
Sales Automation
Sales Forecasting
Sales Reports
Contact History
Contact Management
Contact Scheduler
Lead Tracking
Sales and CRM Integration

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Shlomi Lavi

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Shlomi holds a Bachelor of Science (B.Sc.) in Information System Engineering from Ben Gurion University in Israel. Shlomi brings 15 years of global IT and IS management experience as a consultant, and implementation expert for small, medium and large size (global) companies.