Microsoft Dynamics CRM Review

Shlomi Lavi / updated: Sep 26, 2019

What is Microsoft Dynamics CRM?

Microsoft Dynamics CRM is a customer relations solution developed by Microsoft. This tool mainly targets large business enterprises but may also be a good fit for smaller businesses. Microsoft Dynamics CRM can help improve sales and marketing in any given company, with unlimited user scalability. The latest version was released in October 2013.

Average Rating -

The rating of Microsoft Dynamics CRM is 4.3 stars out of 5. The rating is based on ITQlick expert review.

Typical Customers

Microsoft Dynamics CRM supports businesses across the table in any industry, from freelancers, startups, and small companies, to large organizations, making this solution ideal for any kind of business whatsoever. With an unlimited number of users, companies with different offices can take advantage of this program which will definitely improve company performance.

Features

The intention in starting any type of business is to make money. Microsoft Dynamics CRM is a program that provides comprehensive support of this objective. Some key modules areSocial Media, Sales and Marketing, Customer Care, and there are many more included in this business functionality suite. With these tools, you can make sure that all your customers are fully satisfied, grow your sales and realize higher profits. This solution also supports sales intelligence, the driver for your revenue that be used by your sales and marketing teams.

Microsoft Dynamics CRM 5 Pros

• Microsoft Dynamics CRM is easy to follow through since most users are familiar with Microsoft programs.
• User support is impressive and any issues are resolved in a short while
• Microsoft Dynamics CRM is supported by mobile platforms and can be accessed from variety of mobile devices
• Microsoft Dynamics CRM offers a diverse functionality unlike other CRM programs which only focus on the customer relations
• Microsoft Dynamics CRM is aviaable as a SaaS and on-premise solution

Microsoft Dynamics CRM 2 Cons

• Microsoft Dynamics CRM can be quite costly if a business doe snot implement the entire Microsoft suite
• Microsoft Dynamics CRM should integrate with other essential applications rather than be limited only to Microsoft programs

Competitors & Alternatives

Microsoft Dynamics has Netsuite CRM and Oracle CRM as its main competitors.

Oracle CRM provides a comprehensive CRM platform that covers sales, marketing & customer service. It also includes a social collaboration platform to share customer information, service history as well as market intelligence to improve the customer engagement process. Additionally it supports workflow automation, includes extensive data analytics to monitor real-time performance indicators, and supports both direct & indirect channel sales to extend the customer base.

Microsoft Dynamics CRM on the other hand offers similar solution with marketing automation that can address multiple channels, and supports advanced lead analysis & scoring which can result in more effective conversion. Additionally its service module provides a unified help desk whose performance is measured against service level agreements to guarantee high customer satisfaction levels. Finally its social collaboration platform includes a social listening feature to monitor brand awareness & feedback on social media, as well as develops social insights through regular engagement with customers.

Then there is Netsuite CRM which supports sales forecasting & commissions which can be tied to the variety of cross selling opportunities that the product offers its sales agents. In addition service agents have access to customer histories for better up sell opportunities to maximize service & renewal revenue, as well as possible new sales opportunities.

In comparison Microsoft Dynamics CRM offers integrated video conferencing & instant messaging which is not fully supported by its competitors. Additionally it can easily be integrated to Microsoft Office 365 to improve business productivity & collaboration.

Microsoft Dynamics CRM Pricing Information

Microsoft Dynamics CRM has different editions with the lowest starting at $65 per month, per user.

Questions to ask the vendor during a demo

Schedule a demo and access 25 must ask questions for the vendor while watching Microsoft Dynamics CRM in action

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Microsoft Dynamics CRM Categories

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Specifications

Company:	Microsoft
Address:	Microsoft Corporation, 157th Avenue Northeast, Redmond, WA
Customers:	Small business, Medium business, Large business
Business Area:	Cross Business Areas
Platforms:	Desktop, Mobile, Cloud
Operating Systems:	Mac OS, Windows, Linux

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Microsoft Dynamics CRM Features